What an amazing week! Just got back from Outdoor Retailer Winter Market, the largest outdoor industry show in the country that occurs twice yearly in Salt Lake City, Utah.

In a proud and humble moment for Outdoor Afro, we received the Outdoor Industry Inspiration Award, presented by adidas Outdoor, in the company category pared down by industry vote from over fifty esteemed and well-established organizations, including our rockin’ partner and supporter REI.
Check out the press release here.

I feel the award is shared by all the people who make up the Outdoor …

It’s been an amazing week for the Outdoor Afro community. I just came back from New York to participate in Henry Louis Gates’ 2012 Root 100 Gala to celebrate the most influential African Americans, of which I was honored to be a part. Among those recognized included Melissa Harris-Perry, LeBron James, and Benjamin Crump, among many other awesome, and passionate individuals representing a wide range of professional paths and vocations aimed at improving the black community. Check out the entire list

For me it was a huge honor to help represent the outdoor …

From making trips to Washington D.C. to provide input on initiatives ranging from Michelle Obama’s Let’s Move Campaign to providing ideas to the Department of Interior on ways to engage African American families in outdoor recreation, Rue Mapp, Outdoor Afro Founder and CEO, realized, “I can’t do all of this myself,” and sought out more leaders to work along side her to engage more African Americans with the outdoors.
Over the past four months, she recruited thirteen Outdoor Afro volunteers (“disciples” she likens them to), who share her passion for nature …

Recently, I had the pleasure of spending time on Maryland’s Eastern shore with colleagues, Akiima Price, Chief of Education Programs at the New York Restoration Project, David Greaves, the Black Employment Program Officer for the EPA, and Nick Clemons, a National Park Ranger at Assateague Island National Seashore. Hosted and organized by the Maryland Coastal Bays Program and Assateague State Park, Get Out! Get Green! Get Paid! was an important opportunity to connect with nearly 200 youth, ages 14-25, to help them consider a sustainable career and lifestyle within nature.

The Maryland Coastal Bays Program …

Last spring, I helped to organize a local event as part of a national campaign to get people connected to nature. As much as I wanted to share how wonderful the event was, how well attended and rich the experience, until now I was unable to do so because there was a part of the experience that day that pained me, and has since sat like a lump in the back of my throat.

All the time I hear reasons why African-Americans do not engage with the outdoors. From experience, I …

Join National Park Service ranger Betty Reid Soskin and Rue Mapp of the social network Outdoor Afro as they discuss the state of African American participation in our national and regional parks.
I am honored to share the stage with Ms. Betty Soskin, who will share personal memories of East Bay life and working conditions during World War II and show a short film about Richmond’s Rosie the Riveter/World War II Home Front National Historical Park.

Following Ms. Soskin’s presentation, I will highlight the variety of city and regional parks in the …

The Nature Conservancy is doing some terrific work to help youth connect to the outdoors and foster the next generation of environmental leadership though its LEAF program — Leaders in Environmental Action for the Future, a comprehensive environmental leadership program for teenagers and their educators.
Brigitte Griswold, Outdoor Afro friend and Director of Youth Programs says, “The Program brings students from all different backgrounds to work together towards a shared set of conservation goals. For many of these urban youth, it’s their first time living outside of the city, their first …

Chris-Tia Donaldson, Author

People always ask me who visits Outdoor Afro? Well, here is a snapshot of who Quantcast thinks you are (don’t ask how they come up with these numbers), although the data is actually pretty consistent with my own survey results from last year:

Compared to other websites, a significant number of you are African-American women making more than 100K/year, and grad school educated. Also according to the site, you are likely to enjoy topics such as travel, politics, sci-fi, fashion, and non-profits. Many of you have young children, but because …

It sure has been a great week to love the outdoors and be African American! Last Friday and today, as I tuned in to Oprah and Gayle to see their adventure in Yosemite National Park, I was completely enamored. Beyond the expected funny quips and comical equipment mishaps, I experienced (as if for the first time) a magical moment: moving images of people who looked like me enjoying a National Park.
The show theme was prompted by Outdoor Afro friend Shelton Johnson by a letter he wrote a couple of years …

Recently Outdoor Afro partnered with Bay Area groups, Red, Bike, and Green, and Take Back the Mic Bay Area to form Roots and Grooves, an outdoor experience to inspire new audiences to connect with local outdoor spaces and each other. Our group of about twenty people (including some amazing kids!) camped overnight at Del Valle Regional Park, which is a part of the East Bay Regional Parks System.
Here is one camper’s impression of the trip:

It was a real treat to get away from the city and connect with nature. Kids dug …